Commentary, Opinion

The press plays essential role in perception

Editor’s note: this commentary, signed by more than 50 Vermonters, was sent Monday, Jan. 25, to news organizations throughout the state.

Vermont is the only state in the nation which has never elected a woman to Congress. Only one woman has served as governor. We have never elected a woman of color to any legislative leadership position or statewide office. This is our story and it casts a long shadow on our nationally perceived status as a leader on issues of equality.

This month, three legislative leaders were sworn into office: our lieutenant governor, speaker of the house, and president pro tempore of the senate. The lieutenant governor and speaker are the fourth women to hold their respective offices and the president pro tempore is the very first woman. This is cause for celebration.

Yet, the success of these women is not because the Vermont political system has eliminated sexism and misogyny. They succeeded in spite of the persistence of prejudice, harmful stereotypes and biased thinking that permeates most aspects of women’s lives.

There are many factors that contribute to the race and gender disparity at the highest levels of power. The past few years have brought a reckoning on issues of racism and sexism. In many of our lives we are having conversations with our families, co-workers and friends about the impact of these systemic issues. We know this — to achieve a more equitable political system, we must examine all factors that contribute to inequitable power dynamics. The press is but one factor and we write this letter in the hope of starting a dialogue about this important issue.

News organizations play an essential role in shaping the way the public perceives issues, state agencies, elected officials and candidates. As traditional news sources continue to diminish in Vermont, the remaining organizations are all the more influential in shaping Vermonters’ ideas and understanding of government and politics. The public relies on reporters and editors to distill massive amounts of information the average citizen can never hope to collect or digest. With its ability to mold public perception, the press serves just as important a function in our democracy as representative government.

This year an unprecedented number of women ran for president, forcing a discussion on the degree to which racism, sexism and misogyny continue to block women from reaching the highest levels of elected office. Despite the fact that the issue of gender bias has recently been prominently acknowledged, gendered tropes and prejudices continue to permeate coverage of women public figures. Just last month, in the story on Dr. Jill Biden, we saw an example of the way the national press diminishes professional women’s accomplishments, questions their competence and legitimacy as leaders.

Throughout the last election cycle the national press wrote extensively on women’s “electability” — a mythic, unmeasurable, subjective quality. This has perpetuated a pervasive and false narrative that women cannot serve in higher elective offices and perhaps should not aspire to those positions.

We are fortunate in Vermont to have a trustworthy and ethical press corps — many of whom continue in this work out of a true commitment to fairness and public education, and our democracy is stronger because of your work. That being said, we respectfully invite you to consider the following:

Vermont’s full-time political reporters and columnists are almost all male and all white. A more diverse press corps leads to more inclusive reporting. A broader range of lived experiences in the press corps can influence how the news is reported: who is interviewed, what questions are asked, and what perspective is missing.

Who is quoted matters. While women outnumber men among those who serve as chairs of house and senate committees, in news stories quoting legislators, male legislators are quoted 56% of the time while women legislators are quoted 44% of the time. Outside political “experts” quoted in stories are almost always former male politicians or male political science professors.

It is no longer acceptable to focus on women’s appearances. Women candidates’ appearances are discussed at length, including their height, weight and clothing style.  This year, a series of candidate profiles highlighted a woman candidate’s “youthful and petite appearance” and her “bulbous cheek bones and shockingly flawless skin.” Her male opponent, in contrast, was described with dignity as a “classic northern New England Politician.”

Women candidates for higher office have been described as “too aggressive,” “too shrill” while their male counterparts are described as “bold,” and there is no mention of tone of voice.

Disagreements between women have been described as “catfights.” This is a demeaning description of a disagreement between professional adult policy makers or political candidates.

An elected leader supported the paid family leave bill and a columnist wrote that she supported this policy because she was “entirely female” and the bill assisted Vermont women. This reductive story intimated the policy agenda of this official was nothing more than a whim based on her gender.

This year, for the first time in the history of our state, women hold all three top legislative leadership positions. There is one woman of color in the Senate, and the very first trans woman state representative. Continuing to allow outdated evaluations of their success and worth in terms of stereotypes and casual bias no longer serves as credible coverage.

This historic legislative session gives an opportunity to reflect on how we can address gender bias now and in the future. Women will continue to run for office at all levels in Vermont. The first woman elected to federal office in Vermont will be a pioneer. As we approach the breaking of that glass ceiling, we have the opportunity to discuss these issues without the context of any specific candidate.

Stereotypes, bias, and prejudice are always more than the isolated experience of women alone. Press coverage that uses, often unintentionally, dated stereotypical language similarly harms other marginalized groups. As leaders and activists in our own communities, we are committed to fostering a truly equitable political system that is much more diverse and inclusive.

We hope you will engage in internal conversations within your organizations about the issues of sexism, gender bias and racism in reporting, and commit to the challenging work of reckoning with the unconscious biases that affect our public narratives every day. We have the greatest respect for your work, your dedication to factual and ethical reporting, and hope to work with you toward this goal. Thank you.

Michele Asch – VP Leadership and Organizational Development, Twincraft Skincare

Julia Barnes – Founder, JPBK Consulting

Rhoni Basden – Executive Director, Vermont Works for Women

Joey Bergstein – CEO, Seventh Generation

Cary Brown – Executive Director, Vermont Commission on Women

Eliza Cain and Randy George – Co Owners, Red Hen Baking Company

Dennise Casey – President, Casey Inc.

Harry Chen, MD

Brenda Churchill – Member of the liaison team LGBTQIA Alliance of Vermont; Member, Executive Committee of the Vermont Democratic Party, Justice of the Peace elect for Bakersfield VT

Clarence E. Davis

Governor Howard Dean

Erica Metzger Hare – Chief Financial Officer, Aspire Living & Learning; Member, Vermont Commission on Women; co-founder, ElevateHer VT

Patricia Noel Johnson MS, RN

Kelly Klein and Ricky Klein – Co-owners, Groennfell Meadery

Governor Madeleine Kunin

Lisa Kunin

Joan Lenes – Board Chair, Emerge Vermont

Lucy Leriche – VP Vermont of Public Affairs, Planned Parenthood of Northern New England

Katherine Levasseur

Neale Lunderville – President and CEO, VGS

Alex Maclean – Partner, Leonine Public Affairs

Cate MacLachlan

Sascha Mayer – CEO, Mamava

Kiah Morris – Commissioner, Vermont Commission on Women

Mari McClure – President and CEO, Green Mountain Power

Liz Miller

Eric Miller

Heidi Mohlman Tringe – Member, Vermont Commission on Women; co-founder, ElevateHer VT; and Partner, MMR, LLC

Tabitha Moore

Ashley Moore

Dr. Etan Nasreddin-Longo – Co-Director of Fair and Impartial Policing and Community Affairs and Racial Equity Advisor, Vermont State Police; Chair, Racial Disparities in the Criminal and Juvenile Justice Systems Advisory Panel

Elizabeth Novotny Esq. – Former President, Vermont Bar Association

Jessica Nordhaus – Director, Change The Story VT

David Nunnikhoven – Owner, Grandma Miller’s Pies and Pastries

Jacob B. Perkinson Esq.

Jill Pfenning – VP, Financial & Regulatory and General Counsel, VGS

Ernie Pomerleau – President, Pomerleau Real Estate

Mary Powell – Clean Energy Leader; Co-Founder Spot the Dog

Aly Richards – CEO, Let’s Grow Kids

Drusilla Roessle

Andrew Savage – VP & Founding Team at Lime

Governor Peter Shumlin

Natalie Silver

Dan Smith – President and CEO, Vermont Community Foundation

Meg Smith – Vermont Women’s Fund

Shapleigh Smith, Jr.

Win Smith – Chairman and CEO, Summit Ventures

Tom Torti – CEO, Lake Champlain Opportunity Fund

Bor Yang – Executive Director, Vermont Human Rights Commission

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