On December 14, 2017

Pico plans opening day, weekend community “food raiser”

Pico Mountain is scheduled to kick off its 2017-18 winter season at 9 a.m. on Friday, Dec. 15. The fifth annual Opening Weekend Food Raiser will take place on Dec. 16-17, when discounted lift tickets will be provided in exchange for food donations for low-income Vermonters.

The Food Raiser is a partnership with Pico Mountain and local nonprofit organization BROC Community Action, which feeds 600 families each month through the BROC Community Food Shelf. Discounted single-day lift tickets will be available Saturday and Sunday at the Pico Sales Center for $29 (regularly $79) for all ages with a donation of three non-perishable food items.

“We at Pico Mountain are proud to support those in need in our community and continue our Opening Weekend tradition of rallying our ski and snowboard family with a food raiser to collect donations and grow awareness of food insecurity in southern Vermont ahead of the winter holidays,” says Rich McCoy, director of operations at Pico Mountain. “BROC Community Action works relentlessly to improve the quality of life for Vermonters in our community and we utilize incentives like discounted lift tickets to encourage food donations, because every single contribution helps feed a neighbor in need.”

Additional ways to save on lift tickets include My Pico 3 Packs, three-ticket bundles which can be used throughout the 2017-18 season or shared with friends and family on the same day. While they are valid all season long, My Pico 3 Packs are only available for purchase through Dec. 14. Skiers and snowboarders can choose from 3-packs valid any day excluding peak days ($114) or 3-packs valid any day ($124).

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