The Mountain Times

°F Wed, April 16, 2014

Central Vermont's Most Popular Weekly Newspaper

Meet Michael Joseph, the new communications and public relations manager for Killington

Killington's new Communications and Public Relations Manager Michael Joseph is a "news and politics junkie" who's also passionate about snow sports and conservation.
A snowboarder, he says his "favorite part of snowboarding is finding fresh snow and fun lines between the trees," which he should find plenty of due to the newly expanded Natural Woods Areas this year.
But that's not the only opportunity that attracted him to his new post.
"As the largest ski area in Eastern North America, Killington provides a unique set of opportunities for me both professionally and personally. I came to Killington from Burlington because I saw this as a great opportunity to get closer to nature and spend more time snowboarding while continuing to hone my public relations and communications skills without leaving Vermont, which has some of the best local food and beer in the country," he told The Mountain Times.
That must be a significant draw, too, as Joseph has settled down a fair distance from his hometown state. He grew up in Charleston, West Virginia and graduated from Charleston's Capital High School in May 2007. In May 2011, he graduated from West Virginia University where he was enrolled in the Perley Isaac Reed School of Journalism. He majored in journalism with a concentration in public relations doing a summer internship in Washington DC in the press office of WV Senator Jay Rockefeller in 2010.
After graduation he joined the Burlington, Vt. office of People Making Good, a public relations firm that specializes in publicity and media relations, where he worked as an account executive for two years. At PMG he furthered his skills in writing and editing, and developing and executing strategic media and new media plans to tell brands' stories. He joined the team at Killington Resort, Dec. 2.
As the resort's communications and public relations manager, his duties include: maximizing resort media exposure through traditional and new media; researching, writing, editing and distributing press releases; fulfilling media inquiries; managing the daily research, writing and dissemination of daily conditions reports to media and area businesses; and managing the resort's social media.
Besides being an avid snowboarder and a vegetarian, Joseph is "a big fan of live music" and is into camping and mountain biking/hiking with his dog, Mona.
Q&A
The Mountain Times: How did you get into snowboarding?
Michael Joseph: I have been a fan of snowboarding for as long as I can remember. I grew up biking, skateboarding and watching the X-Games and went snowboarding for the first time in 2000 at Winterplace in southern West Virginia. After a few spills I got hooked because of the fun of going fast down the mountain with friends.
MT: Is WV still your family home?
MJ. Yes, My older sister Kasey (28) and my parents Robert and Barbara are all in Charleston, West Virginia.
MT: What type of movies are your favorite any specific ones?
MJ:  For movies I enjoy documentaries and most anything funny. While I don't consider it to be the best film out there, I never get tired of watching Out Cold, which is basically a goofy take on Casablanca with a focus on snowboarding.
MT: What are your fav. activities?
MJ: Mountain biking (biking anywhere on any kind of bike, really), playing music (guitar primarily), listening to music and seeing live performances, hiking, trail running, and playing fetch with my dog. In the winter: snowboarding, hiking with my board on my back, and snowshoeing.
MT: Who is your dog?
MJ: She's a black lab/beagle mix that was rescued from the Humane Society of Chittenden County. She's almost three years old and is named Mona. She loves snow and happily tags along with me for hikes in all four seasons.
MT: How's the new job?
MJ:  It's a treat to be surrounded by so many intelligent and energetic specialists who are all passionate about snow sports and this great mountain. I'm excited to increase visibility and awareness for the events and environmental and community initiatives here at Killington.